Apple Inc. designs, manufactures, and markets smartphones, personal computers, tablets, wearables, and accessories worldwide. The company offers iPhone, a line of smartphones; Mac, a line of personal computers; iPad, a line of multi-purpose tablets; and wearables, home, and accessories comprising AirPods, Apple Vision Pro, Apple TV, Apple Watch, Beats products, and HomePod, as well as Apple branded and third-party accessories. It also provides AppleCare support and cloud services; and operates various platforms, including the App Store that allows customers to discover and download applications and digital content, such as books, music, video, games, and podcasts, as well as advertising services include third-party licensing arrangements and its own advertising platforms. In addition, the company offers various subscription-based services, such as Apple Arcade, a game subscription service; Apple Fitness+, a personalized fitness service; Apple Music, which offers users a curated listening experience with on-demand radio stations; Apple News+, a subscription news and magazine service; Apple TV, which offers original content and live sports; Apple Card, a co-branded credit card; and Apple Pay, a cashless payment service, as well as licenses its intellectual property. The company serves consumers, and small and mid-sized businesses; and the education, enterprise, and government markets. It distributes third-party applications for its products through the App Store. The company also sells its products through its retail and online stores, and direct sales force; and third-party cellular network carriers and resellers. The company was formerly known as Apple Computer, Inc. and changed its name to Apple Inc. in January 2007. Apple Inc. was founded in 1976 and is headquartered in Cupertino, California.

Apple Inc. (AAPL) Stock Price & Market Analysis
AAPL · NASDAQ · Consumer Electronics
$338.40
▼ -$2.67(-0.78%)4:00 PM ET - vs previous closeQuote as of Sep 28, 2026, 4:00 PM EDT
Regular-session close · Sep 28, 2026, 4:00 PM EDT.
Yahoo Finance · delayed, minutes not stated · as of Sep 28, 2026, 4:00 PM EDT · delay not stated · current source
Long-term rangesAvailable historyHide
Available history: 2000-09-28–2026-09-28. This is the supplied data window, not a verified inception date. Range extremes use intraday highs/lows where supplied, otherwise closes. Provider-reported; adjustment basis unspecified. The separate 52-week range uses Yahoo Finance figures; its adjustment basis is unspecified.
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Session market context
- AAPLStock · vs previous close
- ↓ -0.78%
- XLKTechnology ETF
- ↓ -0.89%
- QQQNasdaq-100 ETF
- ↓ -1.07%
AAPL outperformed the sector by 0.10 percentage points.
Price comparisons describe market context; they do not establish the cause of a move.
Data freshness
PriceAt closeLast traded
Fundamentalsevery 1 hrProvider checked
Analystevery 12 hrProvider checked
NewsTECHi refresh every 15 minLatest item
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Reported fundamentals
AAPL research snapshot
Annual revenue
USD 416.16B
Sales reported for this fiscal year.
Revenue change
+6.4%
Compared with the prior fiscal year.
Net profit margin
26.9%
Reported net income divided by revenue.
These reported results describe the business’s recent scale and profitability. Compare cash generation and valuation before forming an investment view; historical growth is not a forecast.
Company · Profile
About Apple Inc. (AAPL)
Sector, leadership, and how Apple Inc. earns its revenue.
Technology
Company · Profile
About Apple Inc. (AAPL)
Sector, leadership, and how Apple Inc. earns its revenue.
Apple Inc.
NASDAQ · AAPL · US
Company narrative is editorial context. Source observation date: 2026-09-29T09:49:29.828Z. Editorial review date is not recorded. Narratives and leadership records are excluded from current quality ratings.
- Sector
- Technology
- Industry
- Consumer Electronics
- Headquarters
- Cupertino, California
- Country
- US
- Founded
- 1976
- Employees
- 150,000
- CEO
- John TernusLeadership source/date unverified
- Exchange
- NASDAQ
Business model & operating evidence
AI business exposure
- Revenue exposure
- AI-specific revenue is not separated in the available company statements.
- Capital-spending dependency
- No reviewed quantitative dependency model is available.
- Compute role
- See the sourced business description; AI labels do not establish compute revenue.
- Platform examples
- An exhaustive, consistently defined product inventory is unavailable.
- Ecosystem links
- Supplier and customer links require reviewed disclosures.
Narrative versus numbers
Demand is expanding
Supporting observation: 16.4%
Quarterly revenue growth year over year; company-wide, not exclusively AI. · TECHi unified data · 2026-06-27
Growth produces accounting profit
Supporting observation: 27.6%
Net margin. A positive figure supports profitability, not necessarily cash generation. · SEC Companyfacts · 2026-09-29T07:51:32.371Z
The business generates cash after investment
Supporting observation: 31.91B
Latest available free cash flow; period-specific, not a forecast. · SEC Companyfacts · 2026-06-27
These are explicit tests of individual claims, not an overall bull/bear rating. Demand growth can coexist with valuation, concentration and financing risk.
Operating measures
- Revenue
- $109.42Bquarter ended Jun 27, 2026
- Gross margin
- 50.1%quarter ended Jun 27, 2026
- Operating margin
- 32.6%quarter ended Jun 27, 2026
- EPS
- $2.02quarter ended Jun 27, 2026
- Capital expenditure
- $2.46Bquarter ended Jun 27, 2026
- Free cash flow
- $31.91Bquarter ended Jun 27, 2026
- Free cash flow margin
- 29.2%quarter ended Jun 27, 2026
- Operating cash / net income
- 1.15×quarter ended Jun 27, 2026
- Revenue growth year over year
- 16.4%quarter ended Jun 27, 2026
Leadership
CEO: John Ternus
Source: TECHi curated profile · Date not supplied
Ownership filings and insider activityCompetitors & comparisons
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Governance & sustainability
Dated environmental and governance disclosures are not available in this dataset. TECHi does not infer an ESG rating from profitability, volatility, headcount or executive biographies.
All data sources
Search the dated figures used for this view. Each entry identifies its units, reporting period and calculation status.
US market hours
Regular hours: 9:30 AM–4:00 PM America/New_York
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Exchange calendar includes scheduled holidays and early closes. Extended-session prices appear separately only when supplied by the quote source.
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